Selling Social: How Companies Are Connecting with Social Media

Selling Social: How Companies Are Connecting with Social Media
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How to Automatically Send Blog Posts to Tumblr

Tumblr Logo

Tumblr is a popular microblogging platform that gets over 15 billion hits a month. Anyone can join and post their thoughts, links and images, just like a regular blog, and others can follow you and your posts on their dashboard page similar to Facebook or Twitter. I’ve resisted joining because I already have a never ending list of things to do, but Tumblr keeps coming up in conversations lately with blogger friends and Mashable called it an emerging second tier social network so I finally broke down and joined.

After giving some thought to how I planned to use Tumblr I decided that it would be a great place to consolidate links to all posts from my blogs as well as guest posts, latest Tweets, Facebook updates and Instagram photos. What a nice convenient way to highlight all of my links in one spot! It’s a simple matter to authorize connections between your Tumblr, Twitter, Facebook and Instagram accounts from the settings pages of the respective sites. Unfortunately, I soon found out that Tumblr no longer supports using RSS feeds for automatic blog post updates. If you’ve had a Tumblr account and were already using RSS feeds then you’ll be able to continue, but new members won’t have access to that service.

Tumblr RSS Help

It would be tough for me to manage the Tumblr page without being able to automate some of the processes so I set out to find another way to automatically submit my blog posts to Tumblr. If This Then That provides a simple and free solution to this problem through the use of what they call “recipes”. They include a huge group of 51 different “channels” that you can select from to create some recipes so that IF THIS happens, THEN THAT happens next. Trigger channels include Buffer, Craigslist, Dropbox, email, Evernote, Facebook, Instagram and YouTube just to name a few.

IFTTT Recipe for Tumblr

Recipes are very easy to create and even share with others. Here’s the recipe I created, you can use it to setup your own automatic blog feed to Tumblr using IFTTT (pronounced ‘lift’ without the L) in just a few seconds. You can create triggers for things like saving your Instagram or tagged Facebook photos automatically to Google Drive, or to save your Tweets or Twitter mentions to a spreadsheet. Head on over and check out all the available options and shared recipes in the member community, you’ll be amazed at all of the different things you can do!